Managed Services

Optimizing Customer Experience


With its managed services model, Mahindra Comviva assumes the mantle of single point of responsibility of value added services, over-the-top and data services.


Providing highly relevant, timely, personalized, content-rich, and context-aware mobile-based value added services (VAS) is a priority for telecom operators today. Moreover, challenges posed by over-the-top (OTT) players have made it vital for operators to cost effectively and rapidly provide a wide catalog of services tailored to specific consumer sub-segments.
Armed with deep industry expertise, Mahindra Comviva has a proven track record of successfully delivering managed VAS projects globally. The company adopts a proactive approach towards managing end-to-end VAS.


For telecom operators today, measuring service performance in terms of network reliability to its actual impact on the end-customer’s experience is essential.

Mahindra Comviva’s Customer Experience Management Framework (CEMF) helps our customers manage and optimize E2E Quality of Service that impact customer experience, ensures churn reduction and increases revenue. CEMF allows an organization to fill in the missing link to improve profitability – it is a profit-based approach to manage customer touch points, operations, and customer relationships. CEMF offers top-down approach where customer experience impacting indicators (CEIs) are mapped to network/service KQIs/KPIs which further helps in creating a unified view of business, network, product and customer data for real time analysis, discovery, reaction and decision support by users across the business.



Streamlining the launch of new services in a cost-effective manner is a part of any telecom operator’s business requirements.
Mahindra Comviva’s managed cloud services enable the operator to improve time to market for new services by up to 75 per cent. Moreover, its vast resource repository helps provide incomparable support for services hosted on the cloud platform.


Apart from the need to address concerns around network effects on the mobile financial service quality and its performance, large data is captured in the form of billions of financial transactions through mobile networks which contains rich insights around customer behavior.
Under its managed services framework, Mahindra Comviva helps address a service provider’s requirements and concerns, spanning customer data analysis, capacity management, risk measurements, market expectations and operational efficiencies.


Catch the latest from the world of managed services. Find a selection of news, views and events that are actively shaping the trends in the managed services domain.


Managed Services by Mahindra Comviva



Managed Services

Managed Financial Services Infographic

Managed Financial Services

Optimizing Customer Experience


Year on year, every year, Mahindra Comviva has been recognized for excellence and innovation by some of the top agencies in the business; a feat that stands as a testament to our domain knowledge, business approach and technological excellence.

  • Strong VAS domain expertise with over 15 years of experience in multi-technology, multi-vendor VAS environments and a global track record of deploying solutions in over 120 networks
  • Managing operations for over 150 VAS services for 35 operators globally
  • Helps achieve up to 20 per cent savings in overall capex investments
  • Helps optimize data center operational costs up to 25 per cent
  • Speeds up time to market the services by up to 50 per cent
  • Helps to reduce CSD Service Request volume by approximately 50 per cent
  • Global VAS Operations Center for service monitoring and up time
  • 2017
    • GSMA GLOMO Awards 2017
    • Aegis Graham Bell Awards 2017
  • 2016
    • Messaging & SMS World Awards 2016
    • AfricaCom Award 2016
    • CommsMEA Awards 2016
    • Future Digital Awards 2016
    • Digital Impact Awards Africa 2016
    • TMCnet Tech Culture Awards 2016
    • Smart Card & Payments Awards 2016
    • GTB Innovation Awards 2016
    • Kalahari Awards 2016
  • 2015
    • Aegis Graham Bell Awards 2015
    • Award 2015
    • Kalahari Awards 2015
    • Future Digital Awards 2015
    • M2Payments Latam Awards 2015
  • 2014
    • Meffys Awards 2014
    • Aegis Graham Bell Awards 2014
    • Frost & Sullivan 12th Annual 2014 India ICT Awards”
    • Global Telecoms Business Innovation Awards 2014
  • 2013
    • Meffys 2013 Awards
    • AfricaCom Awards 2013
    • Aegis Graham Bell Award 2013”
    • Global Telecoms Business Innovation Awards 2013
    • GSMA Global Mobile Awards 2013
  • 2012
    • Zimbabwe ICT Achievers Awards 2012
    • Golden Peacock Award 2012
    • Aegis Gram Bell Awards 2012”
    • World Communication Awards 2012
    • HR Leadership Award 2012
    • Asia Communications Awards 2012
  • 2011
    • Golden Peacock Award for Innovation 2011
    • Distinguished Fellow Award 2011
    • mBillionth Award South Asia 2011”
    • Aegis Gram Bell Awards 2011
    • Asia Communication Awards 2011
    • 5th CMAI National Telecom Awards 2011
    • Total Telecom’s World Vendor Awards 2011
    • Golden Peacock Innovation Award 2011
  • 2010
    • AfricaCOM Awards 2010
    • Frost & Sullivan Awards 2010
    • mBillionth South Asia Awards 2010”
    • Mobile Messaging Congress 2010
    • INFOCOM CMAI National Telecom Award 2010
    • Total Telecom’s World Vendor Awards 2010
    • GSMA Global Mobile Awards 2010
    • Golden Peacock Award for Innovation 2010
  • 2009
    • Deloitte Technology Asia Fast 500 2009
    • AfricaCOM Awards 2009
    • Golden Peacock Award for Innovation 2009”
    • Golden Peacock Award for Innovation 2009
    • GSMA’s Mobile Money for the Unbanked Initiative
    • GSMA Global Mobile Awards 2009
  • 2008
    • Golden Peacock Award for Innovation 2008
    • GSMA Mobile Asia Congress Awards 2008
    • AfricaCOM Awards 2008”
    • Deloitte Technology 2008