SMS Firewall - Grey Route Blocking

DETECT.SHIELD.MONETIZE

DETECT, FILTER AND BLOCK GREY ROUTES AND SPAM IN THE MOBILE NETWORK

Mahindra Comviva’s SMS Firewall, as a comprehensive network-based and content-based security solution, enables the operator to protect their subscribers and enterprise customers against the growing threat of mobile abuse and monetize on Grey routes and foregone revenues on account of mobile spam.

DEPLOY A STRONG A2P REVENUE PROTECTION SYSTEM

According to Mobilesquared, 65% of A2P market is Grey route. Considering the size of the A2P messaging market – worth $12.88 Billion in 2015 – operators have to be careful not to let the revenue opportunity slip out of their fingers. Grey Route traffic also has a negative impact on network credibility and health. Grey route traffic spawns all kinds of illegitimate traffic, such as viruses and premium number frauds, which leads to costly litigations and loss of business goodwill. Operators need the checks and balances in the system to identify and block grey route traffic before it is able to harm their credibility and revenues.

 

Mahindra Comviva’s Messaging Firewall provides a multi-layered approach to Combat Grey route traffic and control the Spike in SPAM through Detecting, Shielding and Monetizing.

  • Ability to identify and control grey routes, SIM Farming, SIM Faking, SMS Flooding, SMS Spoofing using an intelligent analytical solution with Signaling and Content filtering capability and strict adherence to the contact policies
  • Business consulting from security experts with deep experience in messaging domain to assist operators in analysis of grey routes and monetize such traffic

KEY DIFFERENTIATORS

RING-FENCES THE NETWORK TO BLOCK GREY ROUTES AND CURB REVENUE LOSSES

INTELLIGENT ANALYTICAL SOLUTION WITH SIGNALLING AND CONTENT FILTERING CAPABILITY TO BLOCK SPAM

STRICT ADHERENCE TO CUSTOMER COMMUNICATION AND CONTACT POLICIES

OFFER BUSINESS CONSULTING SERVICES TO IDENTIFY AND ANALYSE VARIOUS PATTERNS OF GREY ROUTES IN THE NETWORK, TO SAFEGUARD THE NETWORK AGAINST NEW FRAUD MECHANISMS

CONTROL REVENUE LEAKAGES

 

Telecom companies are losing up to 90 per cent of revenue from A2P messaging to entities that are using grey routes to terminate the traffic. 75 per cent of telecom companies do not have any control over these grey routes and are thus unable to leverage the potential of A2P messaging. Operators need solutions that focus on identifying this increasing problem from SMS and loss of revenues through grey routes . Operators need to focus on how to Ring-fence the network to block grey routes and curb revenue losses.What is equally worrying for operators is how grey route operators are compromising network credibility and health. Grey route traffic contains premium numbers, viruses or unsolicited marketing material which causes loss to business goodwill. Operators need the checks and balances to identify and block grey route traffic before it causes harm operator credibility and revenues.

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MONETIZE ON THE GREY ROUTE TRAFFIC

 

The security provided by mobile networks, the rising penetration of mobile phones combined with the high open rates of SMS messages continues to increase the uptake of A2P messaging Outside of white route traffic – with its pre-set termination agreements – operators have no way of monetising A2P traffic on their network. They have no visibility into the grey route traffic, no filters in place, no monetization strategy. . However, without having clear visibility into grey route traffic, operators will lose out to SMS aggregators. If the grey route traffic is not spam or fraudulent in nature, the operator can monetize the traffic by entering into a commercial arrangement with the SMS aggregator. Operators need solutions that offer business consulting services to identify and analyse various patterns of fraud in the network, to safeguard the network against new fraud mechanisms.

DETECT AND BLOCK SPAM IN THE NETWORK

 

Mahindra Comviva’s Firewall solution can identify and control different kinds of SPAM like SIM Farming, SIM Faking, SMS Flooding, SMS Spoofing using an intelligent analytical solution with Signaling and Content filtering capability and follows strict adherence to the contact policies. Leveraging the capabilities of the SMS Firewall platform, such as user traffic analysis, content traffic analysis and pattern detection, operators can identify and take action against phishing and spam on the network and through features of the SMS Firewall, such as destination address analysis and sender address analysis; operators can improve the detection rate of social engineering scams.

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WHY MAHINDRA COMVIVA ?

Year on year, every year, Mahindra Comviva has been recognized for excellence and innovation by some of the top agencies in the business; a feat that stands as a testament to our domain knowledge, business approach and technological excellence.

  • In over 90 markets and powering services to over one billion mobile subscribers.
  • Provides a solid foundation for delivering highly scalable, highly available messaging solutions.
  • Exploit legacy investments; incorporate advanced technology, delivery and management.
  • Solutions that accelerate revenue growth, enhance customer experiences and achieve cost efficiencies.
  • Easy integration with leading service delivery platform providers and top solution partners.
  • Compliant to various regulatory bodies across the globe.
  • Flexible commercial and deployment models with end-end support and service.
Mahindra Comviva serving 90 countries across the world
  • 2016
    • TMCnet Tech Culture Awards 2016
    • Smart Card & Payments Awards 2016
    • GTB Innovation Awards 2016
    • Kalahari Awards 2016
  • 2015
    • Aegis Graham Bell Awards 2015
    • Telecoms.com Award 2015
    • Kalahari Awards 2015
    • Future Digital Awards 2015
    • M2Payments Latam Awards 2015
  • 2014
    • Meffys Awards 2014
    • Aegis Graham Bell Awards 2014
    • Frost & Sullivan 12th Annual 2014 India ICT Awards”
    • Global Telecoms Business Innovation Awards 2014
  • 2013
    • Meffys 2013 Awards
    • AfricaCom Awards 2013
    • Aegis Graham Bell Award 2013”
    • Global Telecoms Business Innovation Awards 2013
    • GSMA Global Mobile Awards 2013
  • 2012
    • Zimbabwe ICT Achievers Awards 2012
    • Golden Peacock Award 2012
    • Aegis Gram Bell Awards 2012”
    • World Communication Awards 2012
    • HR Leadership Award 2012
    • Asia Communications Awards 2012
  • 2011
    • Golden Peacock Award for Innovation 2011
    • Distinguished Fellow Award 2011
    • mBillionth Award South Asia 2011”
    • Aegis Gram Bell Awards 2011
    • Asia Communication Awards 2011
    • 5th CMAI National Telecom Awards 2011
    • Total Telecom’s World Vendor Awards 2011
    • Golden Peacock Innovation Award 2011
  • 2010
    • AfricaCOM Awards 2010
    • Frost & Sullivan Awards 2010
    • mBillionth South Asia Awards 2010”
    • Mobile Messaging Congress 2010
    • INFOCOM CMAI National Telecom Award 2010
    • Total Telecom’s World Vendor Awards 2010
    • GSMA Global Mobile Awards 2010
    • Golden Peacock Award for Innovation 2010
  • 2009
    • Deloitte Technology Asia Fast 500 2009
    • AfricaCOM Awards 2009
    • Golden Peacock Award for Innovation 2009”
    • Golden Peacock Award for Innovation 2009
    • GSMA’s Mobile Money for the Unbanked Initiative
    • GSMA Global Mobile Awards 2009
  • 2008
    • Golden Peacock Award for Innovation 2008
    • GSMA Mobile Asia Congress Awards 2008
    • AfricaCOM Awards 2008”
    • Deloitte Technology 2008