VAS Business Aggregation

Consolidate VAS services


Mahindra Comviva’s VAS Aggregation offering is an end-to-end solution which enables greater focus on VAS revenue streams.


Substantial growth in voice-based value added services entails numerous challenges. For operators, these typically include wastage of E1s, high CAPEX and OPEX, data-related issues, an inconsistent user experience, limited choice of services for customers, etc..

Mahindra Comviva’s VAS Business Aggregation platform aims at addressing such challenges and create a win-win situation for all stakeholders. Mahindra Comviva manages end-to-end service ecosystem right from service procurement, to overall service operations management, thereby facilitating a vibrant ecosystem.


Aligned with existing mobile internet strategies

Integrated solution for feature and smart devices

Creates loyalty amongst the youth segment

A scalable, futuristic and collaborative solution

Enhanced lifecycle management

Greater flexibility for product roadmap planning

Better content management

ARPU enhancement through driven increased usage

Faster revenue realization

Superior customer experience, engagement and satisfaction



Governance framework is a conceptual structure that enables different business objects to be framed and treated homogeneously. It can be defined as a set of concepts used to solve a problem in a specific domain. Effective and timely measures aimed at addressing these top management concerns need to be promoted by the governance layer of an enterprise. Hence, boards and executive management need to extend governance, already exercised over the enterprise, by way of an effective IT governance framework that addresses strategic alignment, performance measurement, risk management, value delivery and resource management.


By offering the governance module, Mahindra Comviva ensures that the KPIs of the operators’ business operations teams are aligned with the KPIs of the operator’s marketing teams.




Mahindra Comviva’s strategy ensures that all success factors are aligned to deliver operational excellence and success.



Mobile Operators today are operating in an increasingly saturated and competitive environment, where services are regarded as commodities and margins are decreasing and fast shrinking. It has become necessary to reduce operating costs, differentiate services, enhance customer experience and generate new revenue streams – all at the same time.


The Revenue Enhancement function offered by Mahindra Comviva is designed to increase the operator’s subscriber base and reduce churn.



Year on year, every year, Mahindra Comviva has been recognized for excellence and innovation by some of the top agencies in the business; a feat that stands as a testament to our domain knowledge, business approach and technological excellence.

  • End-to-end business and platform management
  • An innovative, comprehensive, robust and feature laden portfolio
  • Global footprint spanning over 100 countries with over 130 telecom operators
  • Localization of content and services
Mahindra Comviva serving 90 countries across the world
  • 2016
    • TMCnet Tech Culture Awards 2016
    • Smart Card & Payments Awards 2016
    • GTB Innovation Awards 2016
    • Kalahari Awards 2016
  • 2015
    • Aegis Graham Bell Awards 2015
    • Award 2015
    • Kalahari Awards 2015
    • Future Digital Awards 2015
    • M2Payments Latam Awards 2015
  • 2014
    • Meffys Awards 2014
    • Aegis Graham Bell Awards 2014
    • Frost & Sullivan 12th Annual 2014 India ICT Awards”
    • Global Telecoms Business Innovation Awards 2014
  • 2013
    • Meffys 2013 Awards
    • AfricaCom Awards 2013
    • Aegis Graham Bell Award 2013”
    • Global Telecoms Business Innovation Awards 2013
    • GSMA Global Mobile Awards 2013
  • 2012
    • Zimbabwe ICT Achievers Awards 2012
    • Golden Peacock Award 2012
    • Aegis Gram Bell Awards 2012”
    • World Communication Awards 2012
    • HR Leadership Award 2012
    • Asia Communications Awards 2012
  • 2011
    • Golden Peacock Award for Innovation 2011
    • Distinguished Fellow Award 2011
    • mBillionth Award South Asia 2011”
    • Aegis Gram Bell Awards 2011
    • Asia Communication Awards 2011
    • 5th CMAI National Telecom Awards 2011
    • Total Telecom’s World Vendor Awards 2011
    • Golden Peacock Innovation Award 2011
  • 2010
    • AfricaCOM Awards 2010
    • Frost & Sullivan Awards 2010
    • mBillionth South Asia Awards 2010”
    • Mobile Messaging Congress 2010
    • INFOCOM CMAI National Telecom Award 2010
    • Total Telecom’s World Vendor Awards 2010
    • GSMA Global Mobile Awards 2010
    • Golden Peacock Award for Innovation 2010
  • 2009
    • Deloitte Technology Asia Fast 500 2009
    • AfricaCOM Awards 2009
    • Golden Peacock Award for Innovation 2009”
    • Golden Peacock Award for Innovation 2009
    • GSMA’s Mobile Money for the Unbanked Initiative
    • GSMA Global Mobile Awards 2009
  • 2008
    • Golden Peacock Award for Innovation 2008
    • GSMA Mobile Asia Congress Awards 2008
    • AfricaCOM Awards 2008”
    • Deloitte Technology 2008