Mobile World Congress, Barcelona – February 27, 2013 – Mahindra Comviva, the global leader in providing mobile financial and VAS solutions, today announced that it has been selected by Grameenphone for integrated messaging solution through a competitive process. This will be the largest messaging deployment in Bangladesh, in terms of capacity as the system is designed to cater 5000 TPS (Transactions per Second).
A highly scalable, cloud-ready and consolidated VAS messaging infrastructure platform, Mahindra Comviva’s integrated messaging solution will enable Grameenphone to efficiently manage a range of messaging related services. By simplifying management of the complete messaging lifecycle – from service creation and deployment to service management and maintenance – the integrated messaging solution will place greater control in the hands of the operator, enabling faster service launch and implementation of enhanced operational efficiencies.
Speaking about the partnership, Manoranjan Mohapatra, CEO, Mahindra Comviva, said, “We are delighted to further extend our long standing partnership with Grameenphone in Bangladesh. Mobile operators across the country are facing fragmentation of their messaging infrastructure due to multiple deployments for SMS, USSD and MMS. Now, with the ever growing consumer demands, operators are looking forward to incorporate new content and applications. This is reason why Grameenphone has selected Mahindra Comviva to optimize their messaging infrastructure and provide rich services to their 40 million subscribers across multiple messaging channels.”
Speaking on the occasion, Mahmud Hossain, CCAO, Grameenphone said, “This integrated messaging solution is envisaged to be the next generation messaging solution that will enable us to reduce TCO by consolidating the messaging infrastructure.”
Mahindra Comviva’s solution also instills cost-efficiency in Grameenphone’s messaging infrastructure. By integrating various messaging bearers into one consolidated solution with floating license across bearers Grameenphone can manage all the bearers from a single console, thereby reducing operational cost which is important in an era of thin margins. Mahindra Comviva’s platform also enables Grameenphone’s ability to migrate into 4G messaging services going forward, therefore protecting their investment for the future. With over 350 deployments messaging solution across the globe, delivering 200+ billion messages/ year, Mahindra Comviva has been playing a pivotal role in transforming operators messaging business performance.
As per the latest study By 2016, A2P messaging will overtake P2P messaging and will be worth more than US$ 70 billion.
Grameenphone is the largest mobile telecommunication service provider in Bangladesh in terms of revenue, network coverage and customer base, launched its commercial operations in March 26, 1997. The company is listed in both the Dhaka and Chittagong Stock Exchanges as a public limited company. Grameenphone had 40 million subscriptions with a market share of about 41 % as of December 31, 2012. Grameenphone is a joint venture of Telenor Group and Grameen Telecom. For more Information, please visit
About Mahindra Comviva
Mahindra Comviva is the global leader in providing mobile financial and VAS solutions. It’s a subsidiary of Tech Mahindra and a part of the USD 15.9 billion Mahindra Group. With an extensive portfolio of solutions spanning mobile finance, content, infotainment, messaging, mobile data and managed VAS services, Mahindra Comviva enables service providers to enhance customer experience, rationalize costs and accelerate revenue growth. Its solutions are deployed by over 130 mobile service providers and financial institutions in over 90 countries and enrich the lives of over a billion people, globally. For more information, please visit
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